Very good location, near good food, and places of interest - Train Street, Temple, and the place to board the bus to Sapa.
Hotel service was great, we stayed for 2 days, left for Sapa, deposited our luggage; and returned to the same hotel on the 5th night. They remembered our needs and also helped us to put our luggage to the assigned room.
They also help to arrange to and fro minivan service from airport to hotel.
Highly recommended.